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Jump start your business brain : win more, lose less and make more money with your new products, services, sales and advertising / Doug Hall

Main Author Hall, Doug Publication [s. l.] : Brain Brew Books, cop. 2001 Description 324 p. ISBN 1558706070 Abstract Índice: Part I – The three laws of marketing physics: Chap. 1 – The science behind marketing physics; Chap. 2 – How to triple effectiveness at “of salespeople, advertising and marketing efforts; Chap. 3 – How to find your overt benefit; Chap. 4 – The secret to doubling effectiveness at “closing the sale”; Chap. 5 – Proven strategies for real reason to belive; Chap. 6 – How to design your new product, service or business for power profts; Chap. 7 – How to craft a dramatic difference; Chap. 8 – Frequently asked questions about marketing physics. Part II – The three lawsof capitalist creativity: chap. 9 – The science behind capitalist creativity; Chap. 10 – How to fuel your brain for maximum productivity; Chap. 12 – Go for it! Turning thoughts into reality; Chap. 13 – Frequently asked questions about capitalist creativity.
 Resumo: In an effort to help small business owners "win more, lose less and make more money," Doug Hall provides a scientific basis for many time-tested lessons about building a new business. His guidance comes in the form of numerous useful tools to help entrepreneurs discover, develop and identify ideas, because ideas "are the only true fuel for winning customers and growing profits. Topical name Gestão
Empreendedorismo
Negócios - Plano CDU 658
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Holdings
Item type Current location Call number Status Date due Barcode Item holds
Book Biblioteca IPAM Porto
658 [EM] HAL 3243 Available 3243
Total holds: 0

Índice: Part I – The three laws of marketing physics: Chap. 1 – The science behind marketing physics; Chap. 2 – How to triple effectiveness at “of salespeople, advertising and marketing efforts; Chap. 3 – How to find your overt benefit; Chap. 4 – The secret to doubling effectiveness at “closing the sale”; Chap. 5 – Proven strategies for real reason to belive; Chap. 6 – How to design your new product, service or business for power profts; Chap. 7 – How to craft a dramatic difference; Chap. 8 – Frequently asked questions about marketing physics. Part II – The three lawsof capitalist creativity: chap. 9 – The science behind capitalist creativity; Chap. 10 – How to fuel your brain for maximum productivity; Chap. 12 – Go for it! Turning thoughts into reality; Chap. 13 – Frequently asked questions about capitalist creativity.

Resumo: In an effort to help small business owners "win more, lose less and make more money," Doug Hall provides a scientific basis for many time-tested lessons about building a new business. His guidance comes in the form of numerous useful tools to help entrepreneurs discover, develop and identify ideas, because ideas "are the only true fuel for winning customers and growing profits.

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