Clancy, Kevin J.
Marketing myths that are killing business : The cure for death wish marketing / Kevin J. Clancy, Robert S. Shulman
Marketing myths that are killing business : The cure for death wish marketing / Kevin J. Clancy, Robert S. Shulman
. - New York : McGraw-Hill, 1995
. - XXXV, 308 p.
. - 0-07-011361-0
Marketing /
Marketing - Gestão /
658.8 /
658.8 CLA 2065 (Biblioteca IPAM Porto) - 2065