Kotler, Philip, 1931-
Kotler on marketing : how to create, win, and dominate markets / Philip Kotler
Kotler on marketing : how to create, win, and dominate markets / Philip Kotler
. - London : Simon & Schuster, 1999
. - xiv, 257 p.
. - 0684860384
Marketing /
Marketing - Gestão /
Marketing estratégico /
658.8 /
658.8 KOT 2537 (Biblioteca IPAM Porto) - 2537
658.8 KOT 5063 (Biblioteca IPAM Lisboa) - 5063
