Johansson, Johny K. The new global marketing : local adaptation for sustainability and profit / Johny K. Johansson, Michael T. Furick

The new global marketing : local adaptation for sustainability and profit / Johny K. Johansson, Michael T. Furick . - 2nd ed. . - [S. l.] : Cognella, cop. 2018 . - 561 p. : il., gráf. 28 cm . - 9781516527076

Marketing internacional /

658.8:339.5 /

658.8:339.5 JOH (Biblioteca IPAM Lisboa) - 9864