Enhancing customer experience in the service industry : a global perspective / ed. Levent Altinay, Surya Poudel

Enhancing customer experience in the service industry : a global perspective / ed. Levent Altinay, Surya Poudel . - Newcastle upon Tyne : Cambridge Scholars Publishing, 2016 . - vi, 277 p. 22 cm . - 9781443884969

Serviços - Marketing / Serviços - Gestão / Consumidor - Satisfação /

658.8:338.46 /

658.8:338.46 ALT (Biblioteca IPAM Lisboa) - 9863