Enhancing customer experience in the service industry : a global perspective / ed. Levent Altinay, Surya Poudel
Enhancing customer experience in the service industry : a global perspective / ed. Levent Altinay, Surya Poudel
. - Newcastle upon Tyne : Cambridge Scholars Publishing, 2016
. - vi, 277 p. 22 cm
. - 9781443884969
Serviços - Marketing /
Serviços - Gestão /
Consumidor - Satisfação /
658.8:338.46 /
658.8:338.46 ALT (Biblioteca IPAM Lisboa) - 9863