Mullin, Roddy Promotional marketing / Roddy Mullin

Promotional marketing / Roddy Mullin . - 2nd ed . - London : Routledge, 2018 . - XXIV, 311 p. 25 cm . - 9780815359951

Marketing - Séc. 21 / Vendas - Promoção /

658.82 /

658.82 MUL (IADE-UE) - IA14240