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Marketing classics : a selection of influential articles / Ben M. Enis, Keith K. Cox, Michael P. Mokwa

Main Author Enis, Ben M. Coauthor Cox, Keith K.
Mokwa, Michael P.
Edition 8th ed. Publication Boston : Allyn and Bacon, 1995 Description 578 p. a 2 colns : il. ; 24 cm ISBN 0205159885 Topical name Marketing - Marketing-ensaios CDU 658.8
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Holdings
Item type Current location Call number Status Date due Barcode Item holds
Book Biblioteca Universidade Europeia (QBN)
658.8 ENIS Available UE11441
Total holds: 0

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