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International marketing management : strategies and cases / Jean-Pierre Jeannet, Hubert D. Hennessey

Main Author Jeannet, Jean-Pierre Coauthor Hennessey, Hubert D. Publication Boston : Houghton Mifflin Company, cop. 1988 Description 873 p. ; 24 cm ISBN 039535675X Topical name Marketing internacional
Estudo de casos
Marketing - Gestão
Gestão de empresas
CDU 658.8
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Holdings
Item type Current location Call number Status Date due Barcode Item holds
Book Biblioteca IADE-UE
Reservados. Sala 69
R69 658.8 JEA Depósito IA2712
Total holds: 0

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