Table of Contents

Part I - Entrepreneurial Goals and Context

1. The Innovation Imperative

Innovation Matters
Innovation and Entrepreneurship
Innovation Isn’t Easy!
Managing Innovation and Entrepreneurship
Dimensions of Innovation: What Can We Change?
A Process Model for Innovation and Entrepreneurship
How Can We Make Change Happen?
What, Why and When: The Challenge of Innovation Strategy

2. Social Innovation

What Is ‘Social Innovation’?
Different Players
Motivation: Why Do It?
Enabling Social Innovation
The Challenges of Social Entrepreneurship

3. Innovation, Globalization and Development

Globalization of Innovation
National Systems of Innovation
Building Capabilities and Creating Value
Building BRICs: The Rise of New Players on the Innovation Stage
Innovation for Development

4. Sustainability-led Innovation

The Challenge of Sustainability-led Innovation
We’ve Seen This Before
Sustainability-led Innovation
A Framework Model for Sustainability-led Innovation
Managing the Innovation Process for Sustainability
Responsible Innovation

Part II - Recognizing the Opportunity

5. Entrepreneurial Creativity

Introduction
What Is Creativity?
Creativity as a Process
(Why, When and Where) Does Creativity Matter?
Who Is Creative?
How to Enable Creativity
Putting It All Together: Developing Entrepreneurial Creativity

6. Sources of Innovation

Introduction
Knowledge Push
Need Pull...
Making Processes Better
Whose Needs? Working at the Edge
Emerging New Markets at ‘the Base of the Pyramid’
Crisis-driven Innovation
Towards Mass Customization
Users as Innovators
Watching Others – and Learning from Them
Recombinant Innovation
Regulation
Futures and Forecasting
Design-driven Innovation
Accidents

7. Search Strategies for Innovation

Making Sense of the Sources
What?
When?
Where? The Innovation Treasure Hunt
How?
Who?
Open Innovation
Learning to Search

Part III - Finding the Resources

8. Building the Case

Developing the Business Plan
Forecasting Innovation
Assessing Risk and Recognizing Uncertainty
Anticipating the Resources

9. Leadership and Teams

Individual Characteristics
Entrepreneurial Teams
Context and Climate

10. Exploiting Networks

No Man Is an Island...
The Spaghetti Model of Innovation
Types of Innovation Networks
Networks as Purposeful Constructions

Part IV - Developing the Venture

11. Developing New Products and Services

The New Product/Service Development Process
Success Factors
Service Development
Tools to Support New Product Development

12. Creating New Ventures

Types of New Venture
Context for Entrepreneurship
Process and Stages for Creating a New Venture
Assessing the Opportunity
Developing the Business Plan
Acquiring the Resources and Funding
Crowdfunding

13. Developing Businesses and Talent through Corporate Venturing

Internal Venturing and Entrepreneurship
Why Do It?
Managing Corporate Ventures
Strategic Impact of Ventures

14. Growing the Enterprise

Factors Influencing Success
Funding
Growth and Performance of New Ventures

Part V - Creating Value

15. Exploiting Knowledge and Intellectual Property

Innovation and Knowledge
Generating and Acquiring Knowledge
Identifying and Codifying Knowledge
Storing and Retrieving Knowledge
Sharing and Distributing Knowledge
Exploiting Intellectual Property

16. Business Models and Capturing Value

What’s a Business Model?
Why Use Business Models?
What’s in a Business Model?
Business Model Innovation
Generic and Specific Business Models
Building a Business Model

17. Learning to Manage Innovation and Entrepreneurship

Introduction
Making Innovation Happen
Learning and Building Capability
How Learning Happens
Recognizing the Opportunity
Finding the Resources
Developing the Venture
Innovation Strategy: Having a Clear Sense of Direction
Building an Innovative Organization
Networking for Innovation
Learning to Manage Innovation
Getting Fit for Innovation
Managing Innovation and Entrepreneurship