Kotler, Philip, 1931- Marketing Management Marketing management / Philip Kotler, Kevin L. Keller

Marketing management / Philip Kotler, Kevin L. Keller . - 14th ed. . - Harlow : Pearson, 2012 . - 679, [128] p. 28 cm . - 9780273753360

Marketing - Gestão /

658.8 /

658.8 KOT/KEL (Biblioteca Universidade Europeia (QBN)) - UE19856