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1.
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Cases in marketing management / Luiz Moutinho
Book
Publication
Wokingham : Addison-Wesley, 1995
Description
390 p.
LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto
Availability
Available (2).
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2.
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Contemporary issues in strategic management / Paul Phillips, Luiz Moutinho
Book
Publication
Abingdon : Routledge, 2018
Description
xi, 295 p. :
il., gráf. ;
25 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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3.
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Applied marketing research / Luiz Moutinho, Martin Evans
Book
Publication
Wokingham : Addison-Wesley Publishing Company, 1996
Description
314 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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4.
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Applied marketing research / Luiz Moutinho, Martin Evans
Book
Publication
Wokingham : Addison-Wesley Publishing Company, 1996
Description
XII,305 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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5.
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Financial services marketing: a reader / Arthur Meidan, Barbara Lewis, Luiz Moutinho
Book
Publication
London : The Dryden Press, cop. 1997
Description
x, 375 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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6.
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Problems in Marketing : applying key concepts and techniques / Luiz Moutinho, Charles S. Chien
Book
Publication
London : Sage Publications, 2008
Description
XIII, 322 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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7.
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Marketing Futureland : antecipação e resposta ao futuro do marketing / Luiz Moutinho, Nuno Teixeira, André Zeferino ; pref. Philip Kotler
Book
Publication
Lisboa, Lidel : , 2022
Description
XIX, 258 p.
LocationBiblioteca IPAM Porto
Availability
No copies available
Checked out (1).
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8.
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Applied consumer behaviour / Martin J. Evans, Luíz Moutinho, W. Fred Van Raaij
Book
Publication
Harlow : Addison-Wesley, 1997
Description
xix, 382 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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9.
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The Routledge companion to the future of marketing / ed. Luiz Moutinho, Enrique Bigné, Ajay K. Manrai
Book
Publication
Abingdon : Routledge, 2014
Description
xxxi, 470 p. :
il., gráf. ;
26 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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10.
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Quantitative analysis in marketing management / Luiz Moutinho, Mark Goode, Fiona Davies
Book
Publication
Chichester : John Wiley & Sons, cop. 1998
Description
x, 331 p.
LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE
Availability
Available (2).
Reference (5).
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11.
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Key destination attributes of behavioural intention: an application of neural networks / Maria M. Santos Silva... [et al.]
Article
Analítico
European Journal of Tourism Research,
vol. 14 (2016),
pp. 16-28
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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12.
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Gestão no Pós-Covid19 : exemplos e tendências inspiradoras / Luiz Moutinho... [et al.] ; pref. Pedro Siza Vieira
Book
Publication
[Alcabideche] : Prime Books, 2020
Description
198 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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13.
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Turismo e hotelaria futureland / Luiz Moutinho... [et al.] ; pref. Eduardo Parra ; nota prévia de Dimitrios Buhalis
Book
Publication
Lisboa : Lidel, 2023
Description
xxv, 293 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (Lispólis), Biblioteca IPAM Porto
Availability
Available (1).
Checked out (1).
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