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1.
Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big / Sam Hill, Glenn Rifkin Book Publication New York : Harper Business, cop. 1999 Description xvi, 277 p. ; 21 cm LocationBiblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (2).

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Marketing radical / Sam Hill, Glenn Rifkin ; trad. Eduardo Nogueira, Saul Barata Book Publication Lisboa : Presença, 2002 Description 294 p. LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (5).

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