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41.
Marketing metrics : the manager's guide to measuring marketing performance / Neil T. Bendle... [et al.] Book Publication Hoboken : Pearson Education, 2021 Description xix, 491 p. LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN) Availability Available (1). Checked out (1).

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42.
Marketing / Paul Baines, Chris Fill, Sara Rosengren Book Publication New York : Oxford, 2017 Description xxxii, 732 p. LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN) Availability Available (2).

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43.
Administração de marketing / Philip Kotler, Kevin Lane Keller ; trad. Sonia Midori Yamamoto ; rev. Edson Crescitelli, Iná Futino Barreto Book Publication São Paulo : Pearson Education, 2018 Description XXII, 874 p. : il. ; 29 cm LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto Availability Available (1). Checked out (2).

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44.
Administração de marketing / Philip Kotler, Kevin Lane Keller ; trad. Mônica Rosenberg, Cláudia Freire, Brasil Ramos Fernandes Book Publication São Paulo : Pearson, cop. 2006 Description xxii, 750 p. : il. ; 28 cm LocationBiblioteca Universidade Europeia (Lispólis), Biblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto Availability Available (4). Reference (1).

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