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1. TQM for sales and marketing management / James W. Cortada Book Publication New York : McGraw-Hill, 1993 Description XV, 232 p. LocationIPAM Porto Availability Available (1).

2. Principles of marketing / Frances Brassington, Stephen Pettitt Book Publication London : Pitman, 1997 Description XVIII, 1086 p. LocationIPAM Porto Availability Available (1).

3. Marketing / Peter D. Bennett ; Robert P. Lamm, Robert A. Fry, colab. Book Publication New York : McGraw-Hill, 1988 Description XXVII, 763 p. LocationIPAM Porto Availability Available (1).

4. Conhecendo o Marketing / Gilson Honorato Book Publication São Paulo : Manole, 2004 Description XVII, 348 p. : il. LocationIPAM Porto Availability Available (1).

5. A excelência em marketing nos anos noventa / Francisco Gracioso Book Publication São Paulo : Atlas, 1992imp. 1993 Description 175 p. LocationIPAM Porto Availability Available (1).

6. Administração de marketing / Stephen Morse ; Sandra da Silva Rego Pereira, trad. Book Publication São Paulo : McGraw-Hill, 1989 Description XIII, 174 p. LocationIPAM Porto Availability Available (1).

7. Marketing management in the 21st century / Noel Capon, James M. Hulbert Book Publication New Jersey : Prentice Hall, 2001 Description XVII, 637 p. LocationIPAM Porto Availability Available (1).

8. Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear Book Publication Chicago : Irwin, 1997 Description XIV, 665 p. LocationIPAM Porto Availability Available (1).

9. Marketing management : a strategic approach with a global orientation / Harper W. Boyd Jr., Orville C. Walker Jr., Jaen-Claude Larréché Book Publication Boston : McGraw-Hill, 1998 Description XXII, 547 p. LocationIPAM Porto Availability Available (1).

10. Marketing en sectores específicos / María Soledad Aguirre García, coord. Book Publication Madrid : Ediciones Pirámide, 2000 Description 501 p. LocationIPAM Porto Availability Available (1).

11. Principios de marketing / Agueda Esteban Talaya... [et al.] Book Publication Madrid : ESIC, 1997 Description XXV, 732 p. + 1 CD-ROM LocationIPAM Porto Availability Available (1).

12. VIII Encuentro de profesores universitarios de marketing / Encuentro de Profesores Universitarios de Marketing Book Publication Madrid : ESIC, D.L. 1996 Description 543 p. LocationIPAM Porto Availability Available (1).

13. Marketing : creating value for customers / Gilbert A. Churchill Jr., J. Paul Peter Book Publication Boston : Irwin McGraw-Hill, 1998 Description XXIV, 630 p. LocationIPAM Porto Availability Available (1).

14. Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons Book Publication New York : John Wiley Sons, 1995 Description XII, 457 p. LocationIPAM Porto Availability Available (1).

15. Os valores culturais dos gestores de merketing das empresas portuguesas com relatório de sustentabilidade / Ana Isabel Gameiro Martins ; Caetano Alves Book Publication Aveiro : Escola Superior de Aveiro - Instituto Português de Administração de Marketing, 2011 Description 102 p. LocationIPAM Porto Availability Reference (1).

16. Marketing / E. Jerome McCarthy, William D. Perreault Jr. ; María Elena Rosas Sánchez, trad. ; Carlos Sedorio Martínez, Jesús Vázquez Llorens, rev. tec. Book Publication Madrid : Irwin, 1996 Description XXIII, 814 p. LocationIPAM Porto Availability Available (1).

17. Marketing management / Richard P. Bagozzi... [et al.] Book Publication New Jersey : Prentice Hall, 1998 Description XXII, 718 p. LocationIPAM Porto Availability Available (1).

18. An analytic approach to marketing decisions / Robert F. Dyer, Ernest H. Forman Book Publication New York : Prentice Hall, 1991 Description XIII, 368 p. LocationIPAM Porto Availability Available (1).

19. Marketing myths that are killing business : The cure for death wish marketing / Kevin J. Clancy, Robert S. Shulman Book Publication New York : McGraw-Hill, 1995 Description XXXV, 308 p. LocationIPAM Porto Availability Available (1).

20. Marketing : ferramentas de decisão para executivos / Alexander Hiam Book Publication Linda-a-Velha, Abril/Controljornal : , 1998 Description 256 p. LocationIPAM Porto Availability Available (1).