Universidade Europeia -

Your cart is empty.

Your search returned 166 results. Subscribe to this search

|
81.
Administración del marketing : conocimiento y habilidades / J. Paul Peter, James H. Donely Jr. ; trad. Andrés E. Chehade Durán ; rev. tec. Edgar Sánchez López Book Publication Madrid : Irwin, 1995 Description XV, 890 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
82.
Principles of marketing / Philip Kotler, Gary Armstrong Book Publication New Jersey : Prentice Hall, 1991 Description XXIII, 711 p. LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
83.
Princípios de marketing / Philip Kotler, Gary Armstrong ; Alexandre S. Martins, trad. ; Mauro Calixta Tavares, rev. Book Publication Rio de Janeiro : Prentice Hall, 1993 Description 478 p. LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
84.
Marketing management : a relationship approach / Svend Hollensen Book Publication Harlow : Pearson Education, 2015 Description XXXV, 683 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
85.
Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh Book Publication Fort Worth : The Dryden Press, cop. 1992 Description xxvi, 749 p. : il. ; 24 cm LocationBiblioteca Universidade Europeia (Lispólis) Availability Available (1).

Place hold Add to cart
86.
No cover image available
Marketing desportivo : estratégia de comunicação do Clube de Ténis do Estoril / Filipe Gonçalo Bordelo Caldeira ; orient. Isabel Romão Book Publication Lisboa : IPAM, 2014 Description 118 p. : il. ; 30 cm LocationBiblioteca Universidade Europeia (QBN) Availability Reference (1).

Add to cart
87.
Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul Book Publication New York : McGraw-Hill, 1991 Description XVII, 449 p. LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
88.
Marketing management / Peter R. Dickson Book Publication Orlando : The Dryden Press, 1994 Description XXXI, 642 p. LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
89.
Marketing / Courtland L. Bovée, John V. Thill Book Publication New York : McGraw-Hill, 1992 Description XXXI, 761 p. LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
90.
Principles and practice of marketing / David Jobber Book Publication London : McGraw-Hill, cop. 2001 Description xxiv, 823 p. LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN) Availability Available (1). In transit (1).

Place hold Add to cart
91.
Marketing sem complicações! : para principiantes e profissionais de outras áreas / Armando Tadeu Rossi Book Publication São Paulo : Senac, 2003 Description 174 p. : il. ; 21 cm LocationBiblioteca IADE-UE, Biblioteca IPAM Porto Availability Available (2).

Place hold Add to cart
92.
Marketing classics : a selection of influential articles / Ben M. Enis, Keith K. Cox, Michael P. Mokwa Book Publication New Jersey : Prentice Hall, 1995 Description xii, 612 p. LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN) Availability Available (1). Reference (1).

Place hold Add to cart
93.
Marketing management : analysis, planning, implementation and control / Philip Kotler Book Publication New Jersey : Prentice Hall, 1997 Description XL, 789 p. LocationBiblioteca IPAM Porto Availability Available (1). Reference (1).

Place hold Add to cart
94.
Cases in marketing management / Luiz Moutinho Book Publication Wokingham : Addison-Wesley, 1995 Description 390 p. LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto Availability Available (2).

Place hold Add to cart
95.
Marketing : conceitos e casos portugueses ; org. Miguel Pina e Cunha... [et al.] Book Publication Lisboa : Escolar, 2004 Description 479 p. : il., gráficos LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN) Availability Available (2).

Place hold Add to cart
96.
Administração de marketing / Philip Kotler, Kevin Lane Keller ; trad. Sônia Midori Yamamoto ; rev. Edson Crescitelli Book Publication São Paulo : Pearson Education, 2012 Description xv, 765 p. : il. ; 29 cm LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (3). Reference (1).

Place hold Add to cart
97.
Marketing : an introduction / Gary Armstrong, Philip Kotler, Marc Oliver Opresnik Book Publication Harlow, Pearson : , 2023 Description 701 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
98.
Principles of marketing engineering / Gary L. Lilien, Arvind Rangaswamy, Arnaud De Bruyn Book Publication Reino Unido : Decision Pro, cop. 2013 Description xvi, 263 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

Place hold Add to cart
99.
No cover image available
O desenvolvimento de campanhas de marketing social para a promoção de comportamentos de consumo sustentáveis : o caso Ambar / Joana Pereira Magalhães ; orient. Mafalda Nogueira Book Publication Porto : IPAM, 2019 LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
100.
Marketing Futureland : antecipação e resposta ao futuro do marketing / Luiz Moutinho, Nuno Teixeira, André Zeferino ; pref. Philip Kotler Book Publication Lisboa, Lidel : , 2022 Description XIX, 258 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart