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161. Administração de marketing / Philip Kotler, Kevin Lane Keller ; trad. Sónia Midori Yamamoto ; revisão técnica Edson Crescitelli Book Publication São Paulo : Pearson Education, cop. 2013 Description 765 p. ; 28 cm LocationIADE-UE Availability Available (1).

162. Princípios de marketing / Philip Kotler, Gary Armstrong ; Sabrina Cairo, trad. Book Publication São Paulo : Pearson Education, 2015 Description XIX, 780p. LocationIPAM Porto Availability Reference (1).

163. Administração de marketing : análise, planejamento, implementação e controle / Philip Kotler ; Ailton Bomfim Brandão, trad. Book Publication São Paulo : Atlas, 1998reimp. 2008 Description 726 p., [1] f. : il. LocationBiblioteca Universidade Europeia Availability No copies available In transit (1).

164. Marketing Principles and Best Practices / K. Douglas Hoffman... [et al.] Book Publication Ohio : Thomson, 2005 Description XLII, 598 p. LocationIPAM Porto Availability Available (1).