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1.
Global marketing / Svend Hollensen Book Publication Harlow : Pearson Education, 2017 Description xliv, 825 p. : il. ; 27 cm LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

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2.
Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen Book Publication Harlow : Prentice Hall/Financial Times, 2006 Description 613 p. : il. ; 25 cm LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

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