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1.
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Marketing de serviços profissionais / Philip Kotler, Thomas Hayes, Paul N. Bloom ; trad. Eduardo Lasserre
Book
Publication
São Paulo : Manole, 2002
Description
511 p. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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2.
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Administração de marketing / Philip Kotler ; trad. Bazán Tecnologia e Lingüística
Book
Publication
São Paulo : Prentice Hall, 2000
Description
764 p. :
il. ;
28 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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3.
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Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy
Book
Publication
Englewood Cliffs : Prentice-Hall, 1992
Description
803 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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4.
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Marketing estratégico para instituições educacionais / Philip Kotler / Karen F. A. Fox ; trad. Ailton Bonfim Brandão
Book
Publication
São Paulo : Atlas, 1994
Description
440 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto
Availability
Available (1).
Reference (1).
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5.
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Marketing Público / Philip Kotler, Donald H. Haider, Irving Rein ; Eliane Kanner, trad.
Book
Publication
São Paulo : Makron Books, 1994
Description
XVI, 391 p.
LocationBiblioteca IPAM Porto
Availability
No copies available
Checked out (1).
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6.
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Marketing management / Philip Kotler
Book
Publication
New Jersey : Prentice Hall, 2003
Description
XXIX, 706 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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7.
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Marketing management / Philip Kotler, Kevin L. Keller
Book
Publication
Harlow : Pearson, 2012
Description
679, [128] p. ;
28 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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8.
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Administração de marketing : análise, planejamento, implementação e controle / Philip Kotler ; trad. Ailton Bonfim Brandão
Book
Publication
São Paulo : Editora Atlas , 1998
Description
725 p. :
il. ;
28 cm
LocationBiblioteca IPAM Porto, Biblioteca IADE-UE
Availability
Available (3).
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9.
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Kotler on marketing : how to create, win, and dominate markets / Philip Kotler
Book
Publication
London : The Free Press, cop. 1999
Description
XIV, 257 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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10.
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Marketing for health care organizations / Philip Kotler, Roberta N. Clarke
Book
Publication
New Jersey : Prentice Hall, 1987
Description
XIII, 545 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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11.
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Principles of Marketing / Philip Kotler, Gary Armstrong
Book
Publication
Harlow : Pearson, 2012
Description
637, [100] p. ;
28 cm +
Contem código de acesso
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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12.
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Marketing places : attracting investment, industry and tourism to cities, states and nations / Philip Kotler, Donald H. Haider, Irving Rein
Book
Publication
New York : The Free Press, 1993
Description
VII, 388 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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13.
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Marketing management : analysis, planning, implementation and control / Philip Kotler
Book
Publication
New Jersey : Prentice Hall, 1997
Description
XL, 789 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
Reference (1).
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14.
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Marketing esportivo : a reinvenção do esporte na busca de torcedores / Irving Rein, Philip Kotler, Ben Shields ; trad. Raul Rubenich ; rev. Pedro Fossati Fritsch
Book
Publication
Porto Alegre : Bookman, 2008
Description
360 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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15.
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Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler
Book
Publication
New Jersey : Prentice Hall, 2003
Description
VII, 536 p
LocationBiblioteca IPAM Porto
Availability
Available (1).
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16.
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Os 10 pecados mortais do marketing : causas, sintomas e soluções / Philip Kotler ; Ricardo Bastos Vieira, trad.
Book
Publication
Rio de Janeiro : Elsevier, 2004
Description
135 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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17.
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Ten deadly marketing sins : signs and solutions / Philip Kotler
Book
Publication
New Jersey : John Wiley and Sons, Inc., 2004
Description
VIII, 152 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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18.
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O marketing sem segredos : Philip Kotler responde as suas dúvidas / Philip Kotler ; Bazan Tecnologia e Lingüística, trad.
Book
Publication
Porto Alegre : Bookman, 2005
Description
159 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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19.
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Principles of marketing / Philip Kotler, Gary Armstrong
Book
Publication
New Jersey : Prentice Hall, 1991
Description
XXIII, 711 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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20.
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Princípios de marketing / Philip Kotler, Gary Armstrong ; Alexandre S. Martins, trad. ; Mauro Calixta Tavares, rev.
Book
Publication
Rio de Janeiro : Prentice Hall, 1993
Description
478 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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