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1. Promotional marketing / Roddy Mullin Book Publication London : Routledge, 2018 Description XXIV, 311 p. ; 25 cm LocationIADE-UE Availability Available (1).

2. Direct marketing : a step-by-step guide to effective planning and targeting / Roddy Mullin Book Publication London : Kogan Page, 2002 Description XII, 180 p LocationIPAM Porto Availability Available (1).