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1.
European perspectives on consumer behaviour / ed. by Mary Lambkin [e tal.] Book Publication London : Prentice Hall, 1997 Description 432 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1).

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2.
Top of mind : use content to unleash your influence and engage those who matter to you / John Hall Book Publication New York : McGraw-Hill, 2017 Description XVII, 184 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1).

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3.
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Disentangling the market value of customer satisfaction : evidence from market reaction to the unanticipated component of ACSI announcements / Vladimir Ivanov, Kissan Joseph, M. Babajide Wintoki Article Analítico International Journal of Research in Marketing, vol. 30, n.2 (June 2013), p. 168-178 LocationBiblioteca IADE-UE Availability Available (1).

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4.
Consumer culture : history, theory and politics / Roberta Sassatelli Book Publication Los Angeles : Sage, 2007reimp. 2013 Description 237 p. ; 25 cm LocationBiblioteca IADE-UE Availability Available (1).

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5.
Compreender o consumidor / Bernard Dubois ; Francisco Velez Roxo, trad. e rev. Book Publication Lisboa : Dom Quixote, 1999 Description 259 p. LocationBiblioteca IADE-UE Availability No copies available Checked out (1).

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6.
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Decoded : the science behind why we buy / Phil Barden ; foreword by Rory Sutherland Book Publication Chichester : John Wiley & Sons, 2013 Description 270 p. : il. ; 24 cm LocationBiblioteca IADE-UE Availability Available (2).

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7.
Compreender o consumidor / Bernard Dubois ; trad. Francisco Velez Roxo Book Publication Lisboa : Dom Quixote, 1993 Description 259 p. : il. ; 22 cm LocationBiblioteca IPAM Porto, Biblioteca IADE-UE Availability Available (3).

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8.
The soul of the new consumer : the attitudes, behaviours, and preferences of e-customers / Laurie Windhm ; Ken Orton Book Publication Oxford : Windsor, cop. 2000 Description 307 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1).

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9.
Consumer economics : issues and behaviors / Elizabeth B. Goldsmith Book Publication New Jersey : Pearson, 2009 Description XXIII, 504 p. : il. ; 26 cm LocationBiblioteca IADE-UE Availability Available (1).

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10.
Consumer behaviour : advances and applications in marketing / Robert East Book Publication London : Prentice Hall, 1997 Description xxii, 356 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1).

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11.
Consumer behaviour : applications in marketing / by Robert East, Malcolm Wright, Marc Vanhuele Book Publication Los Angeles : Sage, 2008 Description 334 p. ; 27 cm LocationBiblioteca IADE-UE Availability Available (1).

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12.
Marketing : connecting with customers / Gilbert D. Harrell Book Publication New Jersey : Prentice Hall, cop. 2002 Description XXIV, 591 p. LocationBiblioteca IADE-UE Availability Available (1).

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13.
Extraordinary guarantees : a new way to built quality throughout your company and ensure satisfaction for your customers / Christopher W. L. Hart Book Publication New York : Amacom, 1993 Description 184 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1).

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14.
Satisfação do consumidor / Carlos Teixeira Alves Book Publication Lisboa : Escolar, 2003 Description 259 p LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (4). Reference (1).

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15.
Real time : preparing for the age of the never satisfied customer / Regis McKenna Book Publication Boston : Harvard Business School, cop. 1997 Description 204 p. LocationBiblioteca IPAM Porto, Biblioteca IADE-UE Availability Available (3).

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16.
Consumer behavior : how humans think, feel, and act in the marketplace / Morris B. Holbrook...[et al.] Book Publication Cincinnati : Open Mentis, cop. 2008 Description XXVI, 709 p. : il. ; 29 cm LocationBiblioteca IADE-UE Availability Available (3).

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17.
The new culture of desire : 5 radical new strategies that will change your business and your life / Melinda Davis Book Publication New York : The Free Press, 2002 Description 262 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1).

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18.
The loyalty effect : the hidden force behind growth, profits and lasting value / Frederick F. Reichheld, Thomas Teal Book Publication Boston : Harvard Business School, 1996 Description XII, 323 p. LocationBiblioteca IPAM Porto, Biblioteca IADE-UE Availability Available (2).

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19.
The Romantic Ethic and the Spirit of Modern Consumerism / Colin Campbell Book Description 303 p. LocationBiblioteca IADE-UE Availability Available (1).

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20.
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Is that deal worth my time? : the interactive effect of relative and referent thinking on willingness to seek a bargain / Ritesh Saini, Raghunath Singh Rao, Ashwani Monga Article Analítico Journal of marketing, 1 (January 2010), vol. 74, p. 34-48 LocationBiblioteca IADE-UE Availability Available (1).

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