Universidade Europeia -

Your cart is empty.

Your search returned 3285 results. Subscribe to this search

|
301.
Euromarketing / Pascal Mourier, Didier Burgaud Book Publication Paris : Les Éditions d'Organisation, 1989 Description 248 p LocationBiblioteca IPAM Porto Availability Reference (2).

Add to cart
302.
Marketing : creating value for customers / Gilbert A. Churchill Jr., J. Paul Peter Book Publication Boston : Irwin McGraw-Hill, 1998 Description XXIV, 630 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
303.
Excelência em Marketing : como gerenciar o processo de marketing buscando um melhor desempenho organizacional / Ian Chaston ; Kátia Aparecida Roque, trad. ; Saul Faingaus Bekin, rev. Book Publication São Paulo : Makron Books, 1992 Description XVII, 208 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
304.
Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons Book Publication New York : John Wiley Sons, 1995 Description XII, 457 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
305.
Creating ever-cool : a markeeter's guide to a kid's heart Book Publication Gretna : Pelican Publishing Company, 1997 Description 253 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
306.
No cover image available
Aspectos sociais do marketing / Frederick E. Webster Jr. ; trad. H. de Barros Book Publication São Paulo : Atlas, 1978 Description 151 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
307.
Green marketing / Ken Peattie Book Publication London : Pitman, 1992 Description VII, 344 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
308.
Dicionário de marketing / Caetano Alves, Sílvia Bandeira Book Publication Porto : IPAM, 1998 Description 414 p. LocationBiblioteca IPAM Porto Availability Reference (2).

Add to cart
309.
No cover image available
Criação e teste de uma identidade olfactiva para o Hotel Moliceiro / Liliana Cerqueira ; orient. Irina Amaral Book Publication Aveiro : IPAM, 2014 Description 79 p. LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
310.
No cover image available
F.I.T. Marketing - Feel, Interact Trust : diferentes perfis experienciais nos health clubs / Diana Marques ; orient. Pedro Ferreiro Book Publication Porto : IPAM, 2012 Description 100 p. LocationBiblioteca IPAM Porto Availability Reference (1).

Add to cart
311.
Marketing management : analysis, planning, implementation and control / Philip Kotler Book Publication New Jersey : Prentice Hall, 1997 Description XL, 789 p. LocationBiblioteca IPAM Porto Availability Available (1). Reference (1).

Place hold Add to cart
312.
Novas Estratégias de Marketing / Regis McKenna ; Manuela Madureira, trad. Book Publication Lisboa : Presença, 1990 Description 194 p. LocationBiblioteca IPAM Porto Availability Available (2).

Place hold Add to cart
313.
Posicionamento : el concepto que ha revolucionado la comunicación publicitaria y el marketing / Al Ries, Jack Trout Book Publication Madrid : McGraw-Hill, 1993 Description XIX, 156 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
314.
The marketing audit : translating marketing theory into practice / Malcolm H. B. McDonald ; colab. John W. Leppard Book Publication Oxford : Butterworth Heinemann, 1993 Description VII, 268 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
315.
The Marketing Plan : a practitioner's guide / John Westwood Book Publication London : Kogan Page, 1990 Description 218 p. LocationBiblioteca IPAM Porto Availability Available (1).

Place hold Add to cart
316.
Marketing em contexto de mudança ; coord. Paula Cristina Lopes Rodrigues Book Publication Lisboa : Universidade Lusíada Editora, 2012 Description 133 p. : il LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN) Availability Available (3).

Place hold Add to cart
317.
The Routledge companion to the future of marketing / ed. Luiz Moutinho, Enrique Bigné, Ajay K. Manrai Book Publication Abingdon : Routledge, 2014 Description xxxi, 470 p. : il., gráf. ; 26 cm LocationBiblioteca Universidade Europeia (QBN) Availability Reference (1).

Add to cart
318.
b-Mercator : blended marketing / Pedro Dionísio... [et al.] Book Publication Alfragide : Dom Quixote, 2011 Description 338 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

Place hold Add to cart
319.
Hands-on social marketing : a step-by-step guide to designing for good / Nedra Kline Weinreich Book Publication Thousand Oaks : Sage Publications, cop. 2011 Description XIV, 309 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

Place hold Add to cart
320.
De la empresa jurásica a la e-mpresa e-volucionada : un nuevo modelo organizacional nacido de Internet y la gestión del conocimiento / Enrique de la Rica, Ángel L. Arbonies Book Publication Santiago de Compostela : Tórculo Edicións, 2003 Description 347 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

Place hold Add to cart