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1.
Marketing audit checklists : a guide to effective marketing resource realization / Aubrey Wilson Book Publication London : McGraw-Hill Book Company, 1993 Description XXVI, 283 p. LocationBiblioteca IPAM Porto Availability Available (1).

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2.
Auditing markets, products, and marketing plans / David Parmerlee Book Publication Lincolnwood : NTC Business Books, cop. 2000 Description xii, 193 p. : il. ; 28 cm LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto Availability Available (4).

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3.
La Auditoria de Marketing : cómo pasar de la teoría a la práctica del marketing / Malcom H. B. McDonald, John W. Leppard Book Publication Madrid : Ediciones Díaz de Santos, 1994 Description 296 p. LocationBiblioteca IADE-UE Availability Available (1).

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4.
The marketing audit : translating marketing theory into practice / Malcolm H. B. McDonald Book Publication London : Butterworth-Heinemann, 1991 Description VII, 268 p. LocationBiblioteca IPAM Porto Availability Available (1).

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5.
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Marketing audits in the turn of the century : perspectives and insights / António Pimenta da Gama Article Analítico Senses and sensibility in Lisbon, p. 216-232 LocationBiblioteca IADE-UE Availability Available (1).

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6.
Como redigir um plano de marketing / John Westwood ; trad. Ricardo Melo Loureiro Book Publication Mem Martins : Publicações Europa-América, 1999 Description 133 p. LocationBiblioteca Universidade Europeia (QBN), Biblioteca IADE-UE Availability Available (2).

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