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Global marketing / Warren J. Keegan, Mark C. Green

Main Author Keegan, Warren J. Coauthor Green, Mark Edition 9th ed Publication Boston : Pearson, 2015 Description XX, 604 p. : il. ; 28 cm ISBN 9780134129945 Topical name Marketing internacional
Mercados mundiais
Liderança
Estudo de casos
Sistemas de informação
Marketing estratégico CDU 658.8
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Item type Current location Call number Status Date due Barcode Item holds
Book Biblioteca IADE-UE
658.8 WAR(B) Available IA6343
Total holds: 0

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